COOKIE POLICY

This website uses cookies to distinguish you from other users of this website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive.

We use the following types of cookies:

Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log in to secure areas of our website, use a shopping cart or make use of e-billing services.
Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

You can find more information about the individual cookies we use and the purposes for which we use them here.

When interacting with the website, several third party cookies are stored in your browser by some of our analytics / performance providers and advertising partners. We do not directly control any of these cookies, but you can find a categorised list of these cookies, what they’re used for, and links to relevant provider / partner sites where you can find out more about them and/or control.

Analytical/Performance cookies:

Google Analytics: we use Google Analytics to collect information about website usage by our customers, which we then use to help us improve the website experience in the future. You can view the Google Privacy Policy here
SessionCam: We use SessionCam to collect information about website usage by our customers, which we then use to help us improve the website experience in the future. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. You can find SessionCam's cookie policy here
Functionality cookies:
Zendesk: these cookies make it possible to use the Live Chat help functionality on our site. You can read the Zendesk Privacy Policy here
Monetate: Monetate allows us to personalise our website experience for our customers, and to track and measure website performance which we use to help us improve the website experience in the future. You can view the Monetate Platform Privacy Policy here.
Chargebee: these cookies enable you to complete signup and to make changes to your account through the logged-in portal. You can view the Chargebee Privacy Policy here.
Targeting cookies:
Adform: Adform are one of our select advertising partners, and their cookies are used to measure the commercial performance of our advertisements and retargeting purposes. You can read Adform’s privacy policy and opt out of advertisements. her
Facebook Analytics: we use Facebook Analytics to collect information about website usage by our customers, which we then use to help us improve the way we speak to customers. You can view the Facebook Privacy Policy. here
Google Display & Doubleclick: used by Google’s Display advertising network to track commercial ad performance and for retargeting purposes. You can find out about the specific types of cookies set by Google here and manage your advertising preferences. here
Twitter: We use Twitter for both providing direct help and advice to our customers and also for advertising purposes, and their cookies measure the commercial performance of our advertising on their platform. You can find Twitter’s cookie policy. here
Realytics’ cookies can be qualified as an “audience measurement and statistics cookie”, exempt from any consent, used to measure the performance of TV campaigns in digital. As for optimization and advanced measurement solutions, it is mandatory to seek explicit consent. In this case, Realytics becomes a data provider for the advertiser’s partners, and the advertiser needs to make sure they’re RGPD compliant. In both cases, Realytics’ cookies don’t store any personal or sensitive data and anyone can choose to be excluded from the use of the Realytics’ tracker by going on Realytics’ opt-out page.
In addition to the individual setting and control options provided by the above third parties, you can also visit the Interactive Advertising Bureau's website at https://www.youronlinechoices.com/uk, which lists all ad-related cookies stored on your device – not just those related to empowerpaw.com – and provides additional details and links to control each of them.

Finally, many web browsers provide blanket controls that allow you to block all third party cookies for all sites. We’ve included links to instructions on how to control third party cookie setting for the most popular web browsers below: